Filter by
City of Sydney
Part of Reboot

Tactics to grow your business fast webinar

See event description for details on how to connect.
Join online via Zoom

Monday 16 November 2020 from 12pm to 1pm

Get the essential tactics to help your business grow fast with Anna Cheng, Growth Marketing Manager at Brighte

How is growth marketing different to traditional marketing? And how can every business harness the tactics of fast-growing tech start-ups? This event will cover the foundations of growth marketing as well as special hacks that companies like Brighte have used to grow quickly during the recent pandemic. This session will provide an insight into the growth structure of tech companies and is especially relevant for startups and small businesses looking to acquire, convert and retain new customers. 

This event will be facilitated by Rebekah Campbell, cofounder of Zambesi.

Book now

Webinar outcomes:

  • Understand the principles of growth marketing and PIRATE metrics to launch and measure the adoption of new products

  • Learn the 19 channels for customer acquisition and how to pick which channels are most suitable for your business

  • Understand why customers who show interest in your product don’t convert and how to bring them back

  • Learn how businesses like Brighte are taking advantage of new and unusual opportunities during the pandemic to grow rapidly

  • Participate as Anna uses a startup growth marketing framework to workshop the marketing strategy of two Sydney businesses including one bricks and mortar retail business.

About Anna Cheng

Anna Cheng is renowned as one of Australia’s sharpest minds in growth marketing. Anna led growth at the upstart superannuation fund Spaceship where she developed a viral waitlist of 40,000 people before the company launched and achieved $100m in funds under management in the first 4 months. Anna currently leads growth at Brighte – Australia’s fastest growing home energy startup which has raised more than $200m in capital since launching in 2015.

Can't attend live?

Register anyway and we will send you a link to the recording after the event.

Other Reboot free webinars that might interest you

The Reboot series

These events are part of City of Sydney’s Reboot series. The program aims to help businesses and creatives adapt, innovate and bounce back better. It will focus on digital skills, customer strategy and financial strategy.

The program has been created in collaboration with Zambesi, an online and face-to-face learning business that enables small business owners and their teams to learn from leaders in the field.

Contact event organiser

City of Sydney


More events in Talks, courses & workshops

Art Appreciation: Exploring the Art Gallery collection

Art Appreciation: Exploring the Art Gallery collection

Led by distinguished scholars & researchers, enjoy in-depth insights into artworks & artists at the Art Gallery of NSW
Today 6pm to 7pm
In our time

In our time

Four Decades of art from China and beyond the Geoff Raby collection
Today 6pm to 9pm
Ukulele class: Beginners to advanced

Ukulele class: Beginners to advanced

Strum your troubles away in this fun class for all ages and levels of experience
Today 3pm to 5pm
Michael Rother artist talk

Michael Rother artist talk

Founder of Neu! and Harmonia reflects on the krautrock phenomenon
Today 6pm to 8pm
Retro Gaming and Dungeons & Dragons

Retro Gaming and Dungeons & Dragons

Social free play days and discussion around healthier gaming habits after-school for young people
Today 3.30pm to 5.30pm
Sketching and painting class

Sketching and painting class

Develop your skills in these fortnightly classes led by an artist for all levels of experience
Today 1pm to 3pm
Acting classes Redfern: Learn the technique that works

Acting classes Redfern: Learn the technique that works

Dedicated to the passion for realistic acting, The Actors Pulse is the leading acting school in Australia
Today 10.30am to 6pm