Moroccanoil Purple Oil Pop Up

Attention, beauty aficionados! Moroccanoil is delighted to unveil the launch of our exclusive Purple Oil Pop-Up Store, celebrating our groundbreaking new Purple Oil. Join us and be among the first to experience the transformative power of this innovative product. Indulge in exclusive treats, professional styling, and a day dedicated to cutting-edge beauty. Don’t miss out on this must-visit event!

WHAT TO EXPECT AT THE POP-UP

Express Consultations with Brand Educators

Engage in quick 10-minute consultations with our knowledgeable brand educators to get personalised hair care advice.

The Moroccanoil Purple Bar

Step into a world of purple-inspired treats at our Moroccanoil Purple Bar. Here, savor the sweet, nutty flavours of an authentic Taro latte, and treat yourself to a warm cookie from Sweet Splits Cookies, complemented by our DIY topping station. 

Unique Event Experiences

• Every pop-up guest will receive a premium sample of the Purple Oil 

• Enter a major prize draw [A year’s supply of Moroccanoil Products, including hot tools, styling products and body range]. To enter, simply share an Instagram story of the pop-up and tag Moroccanoil_AU

• Spin the wheel to win a variety of full-size and travel-size Moroccanoil products

• Opportunity to purchase the new Purple Oil at point-of-sale

THE STAR OF THE SHOW: MOROCCANOIL PURPLE OIL

Moroccanoil’s Purple Oil is a revolutionary product that addresses the specific needs of blonde, lightened, and gray hair. Infused with a blend of powerful purple pigments, this innovative oil neutralises unwanted brassy tones while imparting a luminous shine and hydration. It’s enriched with argan oil, a signature ingredient known for its antioxidant-rich, moisturising, and protective properties, ensuring hair feels as good as it looks.

Core Benefits of Moroccanoil Purple Oil:

• Tone Correction: Neutralises yellow and brassy tones in blonde, lightened, and grey hair.

• Moisture and Shine: Provides deep hydration and adds a brilliant shine.

• Protective Properties: Shields hair from environmental damage and heat styling.

• Lightweight Formula: Non-greasy and easily absorbed, perfect for everyday use.