Are you an artist? Small business? Community group? Or any other small organisation trying to get people to your events?
This workshop by Cleo and the Kweens is designed for those struggling because of limited-to-no budgets, resources or experience with marketing.
Strategic planning: What is it you actually do?
Running events can be extremely stressful, especially when you feel like you’re swimming against the tide. This session delves in to what your purpose is and planning strategically to capitalise on it. We’ll also talk about ways to mitigate against common stressors that affect our mental wellbeing as artists, producers and event marketers.
Marketing your brand: How do you let people know?
The days of discounts, offers and bargain buys are over. People want to know way more about you and your event before handing over their money and leaving their comfy sofas. In this session we’ll cover what the buyer’s journey is, how engage with your online communities and how to save time and money by adhering to the hidden rules of Facebook and Instagram.
Whatever your motivation, if you’re looking to get people to attend your events and truly engage with your brand, this is the workshop for you!