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Content Marketing Deepdive: Connect and Convert

Explore the latest digital content marketing methods and tactics for getting your content to connect & convert

In a highly saturated and competitive market, what can you do to break through the noise and stand out from the crowd?

Courageous content marketing is all about taking risks, storytelling in a thought-provoking way, and making sure your content fits your customer’s position in the user journey.

This month, Interactive Mind will be exploring the latest digital content marketing methods and tactics for getting your content to creatively break through the noise.

Speakers will share the content they are creating, how they are distributing it and what’s working for them. They’ll talk about content ideation and creation, how they choose a channel, the measurement they use and what a good result looks like.

You’ll also be hearing about a real-life case study on the power of interactive content and how it helped to build a Kpop culture in Australia!

Regardless of whether your content is copy, video or audio; you’ll gain valuable insights into the latest techniques and updates available so that your content can drive an outcome.

Get your ticket now.


The opportunity to network with attendees (8:00 – 8:30am)
Tea, coffee and a light snack will be served during the networking time
The audience will sit (theatre style) to listen to the presentations
We will have three speakers each presenting for 15-20 minutes
Question and answer time will be held at the end
All attendees will automatically enter our business card draw on the day to have a chance to win great prizes!


Kate Toon, SEO Lover, Copywriter, Speaker, Author, Hula Hooper, Kate Toon Copywriter
Gemma Macpherson, Solutions Consultant, LinkedIn Talent Solutions
Paris Touma, General Manager, Brandalism
Chiara Belluomo, Content Marketing Manager, Brandalism



The Podium Building, 1 Market St, Sydney NSW 2000, Australia
General Assembly


Wednesday 19 June 2019 from 8am to 10am


Early bird: $65.00
Regular: $75.00

More Info

Hashtag: #interactiveminds

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