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6 on 77 ½ George Street

The Rocks Australian designer pop-up shop

On 18 August, a very special pop-up shop will arrive at 77 ½ George Street, The Rocks. Seven female designers from six Australian labels will showcase their offerings, providing fashion-forward women the chance to purchase unique pieces from ethical producers.

At 77 ½ George Street, you will be able to speak directly to the designers, and to browse ready-to-wear, lingerie, cashmere knits, jewellery, leather bags, accessories and shoes. Showcased brands include Cedar & Onyx (classic luxury for women of all sizes), Hills & West (Australian handmade leather bags and accessories), Everyday Cashmere (cashmere, silk, and cashmere essentials), Boehm Intimates (lingerie of delicate lace and luxe), Extraordinary Ordinary Day (the holy grail of shoes) and Susan Driver (handmade jewellery).

Each of these determined female designers are committed to quality and design with passion. Each brand challenges traditional high street fashion, appealing to consumers who value quality and who care about where their purchases are made, the quality of materials used, and the elegance of the product.

Inspired by women with great passion and love, all six businesses are quality focussed on their bespoke offerings of timeless trans-seasonal chic. Every purchase is a choice. 6 on 77 ½ George Street, The Rocks will appeal to the consumer who doesn’t want to look like others in the office; whose look is an extension of their personality.

Come and enjoy the collaborative design destination bringing together your ultimate bespoke ensemble, from August 18, 2018.



77 George St, The Rocks NSW 2000, Australia


Mondays to Wednesdays, 10am to 6.30pm
Thursdays, 10am to 8pm
Fridays and Saturdays, 10am to 7pm
Sundays, 10am to 5pm

Saturday 18 August to Sunday 16 September 2018



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Hashtag: #6on77halfgeorge

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